Rachel established Rachel Landry Enterprises in 1990 to house her entrepreneurial endeavors. The first was Rachel Landry Script Services, providing script and story integrity oversight for major communication campaigns & entertainment media, successfully staying in demand in a fiercely competitive industry.

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With a focus shift to motherhood came Rachel Landry Writing, her pride & joy venture, relishing the freedom to be home with her family while earning a stellar reputation as a writer of elevated bios, brand stories, and speech products for professionals in all disciplines, eventually expanding her reach to include life & legacy stories and several business books.

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She mastered internet business-building, methodically designing a client-attraction model and a proprietary, bulletproof system that moved her beyond the gig-chasing freelance hustle. Her ingenuity as an entrepreneur, carving out a niche with no precedent during the foundational years of the internet, and boldly bypassing what she calls the social media trap, garnered widespread admiration from her clients and those watching with envy.

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Rachel’s deep-dive process often uncovered operational fractures in her clients' businesses. Soft suggestions for improvements led to a growing demand and inspired the launch of Rachel Landry Consulting, blending her talent for showcasing others with incisive, candid analysis and certified business consulting credentials to help experts and teams get the business side right—refining the service experience and strengthening their operational framework through proven, meticulous system

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She continues to accept select writing assignments through rachellandry.com ​